Marketing channels and transaction cost analysis : the role of transaction specific investment /

Description

Thesis (Ph. D.)--Virginia Polytechnic Institute and State University, 1993. / Vita. Abstract. Includes bibliographical references (leaves 248-260). Also available via the Internet.

Links & Downloads

1. http://scholar.lib.vt.edu/theses/available/etd-02022007-133643/

Tags

Transaction costs. Marketing

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/29985620
Date	January 1993
Creators	Ponsford, Brenda Jeanette.
Source Sets	OCLC
Language	English
Detected Language	English
Source	This resource online