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Rozvoj nabídky produktů cestovního ruchu na Prachaticku / The development of tourism product's offer in Prachatice region

Aim of thesis was to analyse the region from the point of view {--} tourism and motivation to travel. That was consequently basic point for whole assesment of tourism in the region and compilation both SWOT analyse {--} the position of Prachatice in tourism and SWOT analyse {--} segments of market. Second aim of thesis was to create improvement proposals of leisure time in the region of Prachatice. Proposals are separeted up general recommandation, concrete recommendation and tourism packet.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:46351
Date January 2008
CreatorsKOHÁROVÁ, Markéta
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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