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Komunikační trendy kadeřnických studií v EU a ČR / Communication Trends of Hairdressing Salons in EU and CR

The target of this thesis is to analyse communication strategy of the best hairstylists on the territory of the Europian Union and Czech Republlic, catch actual communication trends and consequently and to apply them to the example of chosen hairdresser's and recommend some useful way how to communicate. One part of this thesis is a methodology of marketing and communication, that an practical analysis based on.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:76367
Date January 2009
CreatorsVincencová, Hana
ContributorsMikeš, Jiří, Postler, Milan
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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