This master thesis follows two main objectives. The first aim is to evaluate corporate performance of L'Oréal using one of the modern methods of corporate analysis -- economic value added (EVA). The theoretical part is focused on description of the method and construction its calculation. In the practical part, calculation is made and results of the method EVA are being discussed. The next part of the thesis focuses on controlling. The second objective is an assessment of simulation Monte Carlo for its use in cost planning process at L'Oréal. At the close of the thesis, all findings from the practical part are summarized.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:198422 |
| Date | January 2013 |
| Creators | Vlasáková, Soňa |
| Contributors | Mikovcová, Hana, Machek, Ondřej |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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