Vytautas Jankauskas
Analysis of Ltd. Company “LUKOIL Baltija” activity in Lithuania and strategical regulation.
In this final paper the strategies of activity and expanding of Ltd. Company “Lukoil Baltija” have been analysed and based on the investigation.
In the theoretical part four main business strategies typical of the business of petrol stations have been analysed: business unit strategy, low price strategy, differentiation strategy and concentration strategy. Three types of strategically managed enterprise features have been revealed: the features of diversified organization, mechanical organization and professional organization. The role of leadership in preparing business strategy of enterprise and strategical planning stages has been described.
In the investigative part of this final paper the characteristics of Ltd. Company “Lukoil Baltija”, Ltd. the general charakteristics of “Lukoil Baltija” Servisas, detailed micro and makro analysis of business environment situation has been carried out. A lot of attention has been paid to analysis of economy branch competitor possibilities, SWOT analysis. Tne main strategical regulations of Ltd. Company “Lukoil Baltija” have been substantiated also. Vision, mission, aims and objectives of this branch have been formulated. Plan of activities has been coordinated with the strategies. Strategy realization preconditions and three main stages of organizing strategic control have been analyzed.
The analysis confirmed the... [to full text]
| Identifer | oai:union.ndltd.org:LABT_ETD/oai:elaba.lt:LT-eLABa-0001:E.02~2005~D_20050601_102616-38212 |
| Date | 01 June 2005 |
| Creators | Jankauskas, Vytautas |
| Contributors | Šimaitytė, Diana, Pabedinskaitė, Ona - Arnoldina, Ališauskas, Kęstutis, Tamošiūnas, Teodoras, Martišius, Stanislovas, Bartosevičienė, Vladislava, Merkys, Gediminas, Siauliai University |
| Publisher | Lithuanian Academic Libraries Network (LABT), Siauliai University |
| Source Sets | Lithuanian ETD submission system |
| Language | Lithuanian |
| Detected Language | English |
| Type | Master thesis |
| Format | application/pdf |
| Source | http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2005~D_20050601_102616-38212 |
| Rights | Unrestricted |
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