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A study on the Sino-foreign joint ventures in the Shanghai department store industry: a strategic marketing perspective.

by Lau Pui-yin & Lee Hon-cheung. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1995. / Includes bibliographical references (leaves 88-92). / ABSTRACT --- p.iv / TABLE OF CONTENTS --- p.vi / LIST OF TABLES --- p.viii / ACKNOWLEDGMENT --- p.ix / Chapter / Chapter I. --- INTRODUCTION --- p.1 / Retailing Trend in China --- p.1 / Research Objectives --- p.4 / Chapter II. --- METHODOLOGY --- p.5 / Primary Research --- p.5 / Secondary Research --- p.7 / Chapter III. --- LITERATURE REVIEW --- p.8 / Chapter IV. --- ENVIRONMENTAL ANALYSIS --- p.13 / Political Environment --- p.13 / Historical Environment --- p.14 / Geographical Environment --- p.16 / Socio- cultural Environment --- p.17 / Regulatory Environment --- p.18 / Regulations for FIDSs --- p.18 / Tax regime for the FIDSs --- p.20 / Co-operative Joint Ventures Approved by the Municipal Government --- p.23 / Demographic Environment --- p.25 / Population --- p.25 / Working Population --- p.32 / Illiteracy Rate --- p.33 / Economic Environment --- p.34 / Economic Performance --- p.34 / Income Level and Living Standard --- p.36 / Market Potential --- p.39 / Infrastructural Environment --- p.45 / A Concluding Comment --- p.48 / Chapter V. --- INDUSTRY ANALYSIS --- p.49 / Supplier --- p.49 / Buyer --- p.55 / Substitute --- p.62 / New Entrants --- p.66 / Intensity of Rivalry among Existing Competitors --- p.70 / Chapter VI. --- INDUSTRY ATTRACTIVENESS AND FUTURE TRENDS --- p.79 / Chapter VII. --- RESEARCH LIMITATIONS --- p.85 / Chapter VIII. --- FUTURE RESEARCH AREAS --- p.87 / BIBLIOGRAPHY --- p.88

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_318275
Date January 1995
ContributorsLau, Pui-yin., Lee, Hon-cheung., Chinese University of Hong Kong Graduate School. Division of Business Administration.
PublisherChinese University of Hong Kong
Source SetsThe Chinese University of Hong Kong
LanguageEnglish
Detected LanguageEnglish
TypeText, bibliography
Formatprint, ix, 92 leaves ; 30 cm.
CoverageChina, Shanghai, China, Shanghai
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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