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Videotex (modality) search condition and product familiarity effects on comprehension of product messages and attitudes toward the product /

Thesis (Ph. D.)--Ohio State University, 1985. / Includes vita Includes bibliographical references (leaves 292-298). Available online via OhioLINK's ETD Center.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/13804288
Date January 1985
CreatorsSauer, Paul Lawrence,
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceConnect to resource

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