Return to search

A double-edged sword: studies on the benefits and risks of brand leveraging strategies

Proefschrift Universiteit Maastricht. / Lit. opg.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/150428397
Date January 1900
CreatorsLei, Jing.
PublisherMaastricht : Maastricht : UPM, Universitaire Pers Maastricht ; University Library, Maastricht University [Host],
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
CoverageProefschriften (vorm)

Page generated in 0.0018 seconds