The goal of this thesis is project of developing accommodation. The main subject is private family business (pension) in spa town called Třeboň located in South Bohemia. In the beginning of this thesis are decribed typological kind of customers, principal and strategy. In the second part are analyzed both outdoor and internal environment of Třeboň. On the basis of this reserch is SWOT analyse comleted. Conclusion of this research are suggestions to attract new customers for Pension Markéta off season on travel packets and mainly decrease energetical demands on maintainance Pension in cold winter season (from October till April).
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:79776 |
| Date | January 2008 |
| Creators | KONRÁD, Radim |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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