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Nové trendy v internetovom marketingu. / New trends in internet marketing.

This Master's Thesis describes the evolution of the Internet, its importance in marketing and new trends and tools used in internet marketing. It also deals with question of potential Internet collapse in future, describes variants of how it could happen and gives the suggestions to solve this problem, too. The Master's Thesis also includes forecasts of evolution of the Internet till 2030 and forecasts of major global agencies concerning the evolution of information technologies and technological news, which can significantly influence the entrepreneurial activity of many companies all over the world.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:73727
Date January 2010
CreatorsVaľková, Alexandra
ContributorsŠtědroň, Bohumír, Kocour, Vladimír
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageSlovak
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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