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Developing a Strategic Plan for the National Cowgirl Museum and Hall of Fame Education Program

My involvement with the National Cowgirl Museum and Hall of Fame educational goals of the museum began in 2002 as a volunteer. For several months I assisted the Director of Education by helping revise educational materials and editing a new outreach program. In 2004, shortly after the Education director resigned, I was approached by the Executive Director. She was unsure of where to take the museums education program in the future. Her desire was to take a step back and evaluate what the museums education programs had accomplished in the past two years since the museums reopening in Ft. Worth (2002) and set goals moving forward. My dissertation and the purpose of this project was to develop a strategic plan for the National Cowgirl Museum and Hall of Fame education program.
The strategic plan representing decisions made by the Education Committee included objectives and action plans for the following goals:
1.The Museum will utilize ongoing strategic thinking to prioritize and execute educational goals.
2.The Museum will develop and implement an educational funding strategy (operations and endowment).
3.The museum will establish a professional education department with long-term leadership, vision, experiences, and skills.
4.The museum will create and implement an audience development strategy for educational programming.
5.The museum will enhance the educational experience of visitors to the museum.
6.The museum will develop and implement an educational outreach plan to educate beyond the museums four walls.

Identiferoai:union.ndltd.org:TCU/oai:etd.tcu.edu:etd-12152006-142449
Date15 December 2006
CreatorsTanner, Alison
ContributorsDonal M. Sacken
PublisherTexas Christian University
Source SetsTexas Christian University
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf, image/jpeg, application/msword
Sourcehttp://etd.tcu.edu/etdfiles/available/etd-12152006-142449/
Rightsunrestricted, I hereby certify that, if appropriate, I have obtained and attached hereto a written permission statement from the owner(s) of each third party copyrighted matter to be included in my thesis, dissertation, or project report, allowing distribution as specified below. I certify that the version I submitted is the same as that approved by my advisory committee. I hereby grant to TCU or its agents the non-exclusive license to archive and make accessible, under the conditions specified below, my thesis, dissertation, or project report in whole or in part in all forms of media, now or hereafter known. I retain all other ownership rights to the copyright of the thesis, dissertation or project report. I also retain the right to use in future works (such as articles or books) all or part of this thesis, dissertation, or project report.

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