Attitude and satisfaction with internet banking of Bank of Ayudhya Public Company Limited, Thailand

Description

The purpose of this study is to gather information for the management of the Bank of Ayudhya to improve its internet banking service. It explored customer satisfaction, customer attitudes, and the correlation between the frequency of Internet banking usage and customer demographic data.

Links & Downloads

1. https://scholarworks.lib.csusb.edu/etd-project/2727
2. https://scholarworks.lib.csusb.edu/cgi/viewcontent.cgi?article=3744&context=etd-project

Tags

Internet banking

Internet banking Management

Banks and banking Customer services

Banks and banking Thailand

Consumer satisfaction

Consumers Attitudes

Banks and banking

Banks and banking Customer services

Consumer satisfaction

Consumers Attitudes

Internet banking.

Marketing

Additional Fields

Identifer	oai:union.ndltd.org:csusb.edu/oai:scholarworks.lib.csusb.edu:etd-project-3744
Date	01 January 2005
Creators	Baosuwan, Siriwan
Publisher	CSUSB ScholarWorks
Source Sets	California State University San Bernardino
Detected Language	English
Type	text
Format	application/pdf
Source	Theses Digitization Project