This thesis explores the inner workings of a consumer-driven niche market that has rapidly developed to the point of maturity. The Bed and Breakfast industry, a micro-industry of the hospitality industry, has become a popular lodging phenomenon and entrepreneurial lifestyle. The purpose of this study is to determine if it is possible to succeed in operating a Bed and Breakfast business. The Bed and Breakfast industry is examined, and research findings are discussed. Financial prosperity is difficult, given the huge fixed costs, small number of rooms and corresponding limits on generation of revenue. Operation size, competition from larger hotels and ambiguity in guest expectations are just a few of the factors that make profitability in the Bed and Breakfast industry very difficult. However, changing guest lifestyles, socioeconomic conditions and increased Internet use provide opportunity for the Bed and Breakfast product. Feasibility of turning profit is explored, and predictions for success in the future of Bed and Breakfast industry are presented.
| Identifer | oai:union.ndltd.org:ucf.edu/oai:stars.library.ucf.edu:honorstheses1990-2015-1213 |
| Date | 01 January 2000 |
| Creators | Silvasy, Laina M. |
| Publisher | STARS |
| Source Sets | University of Central Florida |
| Language | English |
| Detected Language | English |
| Type | text |
| Source | HIM 1990-2015 |
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