Under the globalization trend¡Aeven the still growing industry of Taiwan Biopharmaceutical will meet the same developing rule ¡C
Many of the Biotechnology or Pharmaceutical companies are not satisfied with the local market here in Taiwan¡Athey are not only trying efforts to make efficiency of the limited resources of Taiwan itself¡Abut have had take China market into consideration during make company business plan¡C
There is no doubt that Taiwan¡¦s BioPharm insutry are moving their steps into mainland China, especially since 1990 when China slowly open the free market to the world capital ¡CMany of them have had achieved much success , yet many companies found difficulties and entry barriers much as well¡C
So far¡Athere is still no any research or survey about how Taiwan BioPharmaceutical are doing in China? What were their strategy for the market¡Hwhat are the facing problems or challenge in China? What are the solutions to cope with ?...and so on¡C
In this thesis¡AIt content both field study¡Bcompany interview and questionnaire survey to gather the first hand data from industry that could picture the real situation about the Taiwan BioPharmaceutical companies in China so far¡C
Furthermore ,by analyze the data¡AIt could get the conclusions and findings that help the industry realized what are main problems for the China market and what could be the most successful strategy ,too¡C
It shows ¡AChina is the future market for globe biopharmaceutical industry ¡ATaiwan companies need to build up the niche competency of its own self¡Ayet there still are many problems come form uncertain China government policy¡Bregulation and market game rules to face with ¡C
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0827104-140248 |
| Date | 27 August 2004 |
| Creators | Ming, Lin |
| Contributors | James C. T. Le, Stephen D. Tsai, David Shyu |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0827104-140248 |
| Rights | off_campus_withheld, Copyright information available at source archive |
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