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Mobile advertisement : a model for designing personalised visual ads for effective brand memory building

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Identiferoai:union.ndltd.org:bl.uk/oai:ethos.bl.uk:605791
Date January 2011
CreatorsRabbi, Ahm Fazle
PublisherSouthampton Solent University
Source SetsEthos UK
Detected LanguageEnglish
TypeElectronic Thesis or Dissertation
Sourcehttp://ssudl.solent.ac.uk/3004/

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