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The strategic role of career counselling service in providing a competitive edge to the City University of Hong Kong.

by Lum Wai-mun. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1995. / Includes bibliographical references (leaves 46-47). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iv / LIST OF FIGURES --- p.vi / LIST OF TABLES --- p.vii / LIST OF APPENDIX --- p.viii / ACKNOWLEDGMENTS --- p.ix / Chapter / Chapter I. --- INTRODUCTION --- p.1 / Background --- p.1 / Objective of Study --- p.2 / Methodology --- p.3 / Chapter II. --- STRATEGIC PLANNING --- p.6 / What is strategic planning --- p.6 / Benefits of Adopting Strategic Planning --- p.6 / Chapter III --- STRATEGIC PLANNING IN THE CITY UNIVERSITY OF HONG KONG --- p.8 / Threats and Opportunities in the External Environment --- p.8 / Strength of City University of Hong Kong --- p.10 / Weaknesses of City University of Hong Kong --- p.12 / Mission --- p.13 / Strategies --- p.15 / Chapter IV --- CAREER COUNSELLING SERVICE OF THE CITY UNIVERSITY OF HONG KONG --- p.16 / Background --- p.16 / Its role in Supporting the Corporate Strategies --- p.17 / Chapter V --- STRATEGIC PLANNING FOR THE CAREER COUNSELLING SERVICE --- p.21 / SWOT Analysis --- p.21 / Student Needs Analysis --- p.28 / Chapter VI --- RECOMMENDATIONS FOR CAREER COUNSELLING SERVICE / Strategies --- p.34 / Shared Value --- p.36 / Style --- p.37 / Staff and Skills --- p.37 / Structure --- p.37 / System --- p.38 / Chapter VII --- CONCLUSION AND RECOMMENDATIONS FOR FURTHER STUDIES --- p.40 / APPENDIX --- p.42 / BIBLIOGRAPHY --- p.46

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_318285
Date January 1995
ContributorsLum, Wai-mun., Chinese University of Hong Kong Graduate School. Division of Business Administration.
PublisherChinese University of Hong Kong
Source SetsThe Chinese University of Hong Kong
LanguageEnglish
Detected LanguageEnglish
TypeText, bibliography
Formatprint, ix, 47 leaves ; 30 cm.
CoverageChina, Hong Kong, China, Hong Kong
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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