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A study of cause related marketing : Key factors for an efficient cause related marketing strategy

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Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-171499
Date January 2020
CreatorsPieper, Pia
PublisherUmeå universitet, Företagsekonomi
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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