The main motivation for the business is making profits. For the creation of profit is the need to have a business plan. In order to have a successful business plan, we have to prepare it correctly, and then drive. The entire work is focused on the production, placing on the market and the management of the business plan. At the beginning of the introduction into the environment, and then everything is shown in a particular case. The aim is to show how to do this when you create a business plan, what pitfalls can occur and, above all, from the complex situation do the advantage.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:226833 |
| Date | January 2014 |
| Creators | Pech, Jiří |
| Contributors | Jabulka, Vladimír, Vítková, Eva |
| Publisher | Vysoké učení technické v Brně. Fakulta stavební |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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