A higher education marketing perspective on choice factors and information sources considered by South African first year university students

Description

Thesis (PhD (Marketing Management))--University of Pretoria, 2008. / Synopsis in English. Includes bibliographical references.

Links & Downloads

1. http://upetd.up.ac.za/thesis/available/etd-11262008-080801/

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Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/278805449
Date	January 2008
Creators	Wiese, Melanie.
Publisher	Pretoria : [s.n.],
Source Sets	OCLC
Language	English
Detected Language	English