Videotex (modality) search condition and product familiarity effects on comprehension of product messages and attitudes toward the product /

Description

Thesis (Ph. D.)--Ohio State University, 1985. / Includes vita Includes bibliographical references (leaves 292-298). Available online via OhioLINK's ETD Center.

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1. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1262874708

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/13804288
Date	January 1985
Creators	Sauer, Paul Lawrence,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Connect to resource