Master`s thesis deals with a question of communication. This work is focus on analysis present marketing communication and suggestion a new communication strategy for the company Goldpress s.r.o. that business in printing trade.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222040 |
Date | January 2009 |
Creators | Masaříková, Lucie |
Contributors | Heralecký, Tomáš, Šimberová, Iveta |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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