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A strategy for the implementation of e-business and e-commerce to achieve a competitive advantage in the textile industry

The research problem addressed in this study was to determine what is required for e-business and e-commerce to have an impact on the Textile Industry in the Nelson Mandela Metropolitan. To achieve this objective, a literature study was done to identify what strategies were needed and how e-business and e-commerce would enhance the relationships between the organisations, suppliers and customers. An empirical study was conducted to ascertain what the managers within the Textile Industry know about e-commerce and e-business and the role they have or could play within their industry.

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:nmmu/vital:10886
Date January 2003
CreatorsFutcher, Shane Henry
PublisherPort Elizabeth Technikon, Faculty of Management
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeThesis, Masters, MBA
Format119 leaves, pdf
RightsNelson Mandela Metropolitan University

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