The role of price affect in behavioral pricing research essays on the antecedents and consequences of consumers' emotional responses to price information /

Description

Title from title page of source document. Dissertation no. 3431. Includes bibliographical references (p. 158-161).

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Tags

Consumer behavior. Pricing

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/469324807
Date	January 2008
Creators	Peine, Klaus,
Publisher	Bamberg : Univ. of St. Gallen,
Source Sets	OCLC
Language	English
Detected Language	English