Return to search

Top-of-mind awareness (TOMA) and product-country images (PCI) : an exploratory study /

Thesis (M.B.A.) - Carleton University, 2002. / Includes bibliographical references (p. 251-259). Also available in electronic format on the Internet.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/290544012
Date January 1900
CreatorsSeixas, Taissa
PublisherOttawa:
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceProQuest Full Text

Page generated in 0.0018 seconds