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Rizika krizové komunikace / Risks of crisis communication

Author of the thesis deals with analysis of issues of crisis communication in Czech companies. The thesis includes theoretical information which is also support for risk analysis process of crisis communication. The goal of this work is the design manual of crisis communication, which will be used when an extraordinary event in the company in order to support decision making in communication during a crisis.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:241118
Date January 2016
CreatorsVintr, Miroslav
ContributorsPrudil, Aleš, Adamec, Vladimír
PublisherVysoké učení technické v Brně. Ústav soudního inženýrství
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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