The aim of this Master's Thesis is to propose improvement of the process of providing selected service, specifically serving food in the AV Gastro canteen located in the University of Economics, Prague Žižkov, for customers using the method Quality Function Deployment (QFD abbreviated), converts customer requirements into measurable indicators and set improved values. The interviewing technique based on use of questionnaires in written and electronic form was used to disclose customer requirements. One step of this method is the technical competitive assessment of functional requirements, the mystery shopping method was used for this. The graphical output of this method is the set of matrices called the house of quality. Various measures including the outline of associated costs were proposed based on outputs of QFD.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:198051 |
Date | January 2013 |
Creators | Vondráková, Radka |
Contributors | Plášková, Alena, Kořánová, Helena |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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