This project offers a multifaceted, interdisciplinary approach to understanding the contemporary post-Soviet Internet bride phenomenon and the rationales, motives, and aspirations of the industry's participants. As international marriage services have incorporated information and communications technologies (ICTs) to assist in the marketing of women of post-communist nations for correspondence courtship with Western men, the industry has furthered the globalization of marriage markets and the opportunities for communicative exchange among disparate nations and cultures. By way of case study, the project takes a special focus on the Belarusian/American segment of the industry, turning to personal interviews with participants and employing qualitative techniques to dissect marketing methods. The study gives primary consideration to processes and elements of globalization, postmodern consumer culture, and aspects of human sexuality (particularly sexual exchange theory), recognizing their interactive and mutually-constitutive nature that calls for their analysis through a Baudrillardian lens.
| Identifer | oai:union.ndltd.org:uky.edu/oai:uknowledge.uky.edu:gradschool_diss-1514 |
| Date | 01 January 2007 |
| Creators | Begin, Michael Paul |
| Publisher | UKnowledge |
| Source Sets | University of Kentucky |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | University of Kentucky Doctoral Dissertations |
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