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Vliv přímé letecké linky na rozvoj cestovního ruchu v destinaci

This diploma thesis deals with the introduction of direct air routes and their influ-ence on the development of tourism in the destination. The theoretical background is thematically elaborated within the framework of literature review, the methodology is then based on available foreign studies, together with methods for primary data collection. The practical part begins with the analysis of the higher territorial administrative unit and then applies the methodology within the case study for the South Moravian Region. Graphical and statistical evaluations of the obtained data are completed with comments. Based on the results, recommendations for stakeholders are formulated.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:429229
Date January 2019
CreatorsVévoda, František
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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