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The effect of stakeholder power on a destination branding process: The Gold Coast VeryGC brand
No description available.
Links & Downloads
http://espace.library.uq.edu.au/view/UQ:158722
Tags
Place marketing
Tourism -- Marketing
Gold Coast (Qld.)
Power
Collaboration
Stakeholder
Destination branding
Gold Coast
Additional Fields
Identifer
oai:union.ndltd.org:ADTP/289728
Creators
Marzano, Giuseppe
Source Sets
Australiasian Digital Theses Program
Detected Language
English
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