This thesis analyses the current situation of the retail market in the Czech Republic. It examines the principal trends in the distribution politics which have an important influence on the czech retail market. In the following section there is described how the most successful retail chains have developed in recent years. At the end, by three case studies I allow the reader to have an overview of the current practice. I explain how the distribution centers work and what is the business strategy of one of the leading chains in the Czech Republic.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:198889 |
| Date | January 2012 |
| Creators | Nováková, Zuzana |
| Contributors | Pernica, Petr, Jirsák, Petr |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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