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Využití ekoznačky a značky pro lokální produkt v rámci rozvoje regionu / Application of Eco-label and brand for local product in framework of the region development

This diploma thesis is aimed to compare the eco-label and the regional product in the South Bohemian region. This thesis is focusing on consumer behavior, supplier behavior and their interest in ecology and their awareness of labels participated in our analysis. Data analysis is performed using a questionnaire survey. Based on the results of the survey are proposed recommendations for improving the situation.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:153339
Date January 2013
CreatorsPICKOVÁ, Tereza
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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