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Zelený marketing / Green Marketing

The aim of the Thesis is to give an overview of selected companies from various industries that have an ecological approach and utilize green marketing together with a following overall evaluation forecast of likely development of the subject, mainly in the Czech Republic environment in comparison with the world.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:76908
Date January 2008
CreatorsBělonohá, Romana
ContributorsEzrová, Hana, Dvořák, Jiří
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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