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The adoption of electronic commerce by small and medium enterprises in Pretoria.

M. Tech. Business Administration / Small and medium enterprises are the cornerstones of the economy as research indicates that they create jobs and also contribute to the gross domestic product of a country. Several studies on e-commerce adoption by small and medium enterprises in developing countries have found that small and medium enterprises are said to be generally lagging behind to large organisations as far as the adoption of e-commerce is concerned. There were studies done on e-commerce adoption. However, no study has been done on e-commerce adoption in Pretoria East. The objectives of the study were to determine the current level of e-commerce adoption by small and medium enterprises in Pretoria East. The study assessed whether the influence of factors such as relative advantage, competitive pressure, IT knowledge, security and government support motivates the adoption of e-commerce by small and medium enterprises in Pretoria East and the relative importance thereof.

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:tut/oai:encore.tut.ac.za:d1001554
Date January 2013
CreatorsChoeu, Thobeng Leenah.
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeText
FormatPDF

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