The diploma thesis is based on the development of the business activities of an existing agricultural micro enterprise by extending production of a new crop type, its sales promotion and ensuring of a maximum return. The theoretical part of the thesis contains the definition of the main concepts needed to understanding problematics. The analytical part describes a comprehensive presentation of an existing enterprise by a summary analysis of its current state. The subject of the final part of the thesis is a set of proposals, directed to the successful development of the business activities, designed based on the results of previous analyzes.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:377427 |
Date | January 2018 |
Creators | Selingerová, Adéla |
Contributors | Zich, Robert, Šimberová, Iveta |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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