The master's thesis is focused on development strategy of a small company. First we describe theoretical knowledge, then we form suggestions, based on an analysis of current company state. The thesis also consists of proposals, which lead to better competitive advantage of the company and more efficient execution of product sales.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223709 |
Date | January 2012 |
Creators | Kolářová, Ivana |
Contributors | Mucha, Martin, Koráb, Vojtěch |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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