The main goal of this Diploma Thesis is to create a strategic analysis of ABC Pojištění s.r.o. - to make external and internal analysis. And on the basis of this strategic analysis define changes that will improve the position of the company - such changes that will improve sales, market share and profit of the company.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:135922 |
| Date | January 2011 |
| Creators | Růžička, Stanislav |
| Contributors | Votava, Libor, Vašíček, Robert |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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