The main problem of this study was to replicate a study by Nancy Koplin Jack and Betty Schiffer, entitled "The Limits of Fashion Control." That study is found in Volume 44 of The American Journal of Sociology, on pages 730-738. In addition, the present study investigated the effect of selected social variables on the fashion response of eighty-nine women representing three Muncie, Indiana, church groups, Ball State University, and the local country club. The seven variables tested were: 1) age, 2) knowledge of fashion, 3) marital status, 4) religious affiliation, 5) income, 6) self concept of one's own fashionableness, and 7) shapeliness.
| Identifer | oai:union.ndltd.org:BSU/oai:cardinalscholar.bsu.edu:handle/180285 |
| Date | January 1971 |
| Creators | Rucker, Ronn |
| Contributors | Tucker, Duff III |
| Source Sets | Ball State University |
| Detected Language | English |
| Format | 82 leaves : ill. ; 28 cm. |
| Source | Virtual Press |
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