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Competitive Strategies of Microfinance Owners in Ghana

Ghanaian microfinance banks (MFB) experience a high collapse rate, with more than 100 MFBs failing between 2015 and 2016. Grounded on Porter's competitive strategy theory, the purpose of this case study was to explore successful strategies used by selected participants to achieve business sustainability. Fourteen participants from 6 successful MFBs in the Greater Accra Region, including managers and MFB owners with more than 5 years of professional and industry experience, participated in semistructured interviews. Observations and company documents served as a secondary source of data collection. Through thematic analysis, 5 themes emerged: cash and liquidity management, capacity building, monitoring, compliance, and corporate governance. MFB owners and leaders will benefit from the findings of the study by gaining insights on how to implement strategies, which lead to business sustainability. Implications for positive social change include the potential for an improved standard of living through the financial resources provided by MFBs to entrepreneurs for business startups, which could lead to reducing unemployment and poverty within the working class population of Ghana.

Identiferoai:union.ndltd.org:waldenu.edu/oai:scholarworks.waldenu.edu:dissertations-4757
Date01 January 2017
CreatorsAsante, Eric Kojo
PublisherScholarWorks
Source SetsWalden University
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf
SourceWalden Dissertations and Doctoral Studies

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