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Strategická analýza s důrazem na klíčové faktory úspěchu pro založení nové společnosti / Strategic analysis focusing on key success factors for business start-up

This master's thesis deals with strategic management. The aim of this work is to implement a strategic situational analysis of a particular company, using the methods described in the theoretical part. The thesis mainly focuses on the company's key successful factors which will be extrapolated from the strategic situational analysis. It is divided into two parts. The theoretical part presents basic concepts of strategic management, further methods used for strategic situational analysis and technique for evaluation and selection of the strategy. In practical part, described methods are applied to the selected company, in this case to the elementary school.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:114226
Date January 2011
CreatorsVostarková, Šárka
ContributorsDvořáček, Jiří, Lukeš, Martin
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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