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Podnikatelský plán založení wellness centra v Moravských Budějovicích / Business Plan for Wellness Centre Establishment in Moravské Budějovice

The diploma thesis is focused on creation real business plan for establish wellness centre in Moravské Budějovice. Except the theoretical part including an interpretation of the basic definitions and concepts the thesis includes also analysis of external and internal environment of the company and own marketing research. The final section is devoted to the business plan.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:318632
Date January 2017
CreatorsBočková, Radka
Contributorsportfolia, Soňa Bastlová, analytik řízení úvěrového, Bumberová, Veronika
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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