The Master‘s thesis deals with processing of business plan of Florist's in Brankovice. The theoretical part describes the theoretical background needed to develop the business plan. The practical part includes marketing research, analysis of the interal and external enviroment and draft of the business plan.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:224782 |
| Date | January 2014 |
| Creators | Nováková, Ivana |
| Contributors | Veverka, Jakub, Khateb, Fabian |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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