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A study of the consumer attitudes, innovative characteristics and purchase behaviour for a new product video cassette recorder for household uses in Hong Kong

Thesis (M.B.A.)--University of Hong Kong, 1981. / Also available in print.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/435975029
Date January 1981
CreatorsLau, Wai-liu, Peggy.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceClick to view the E-thesis via HKUTO

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