The target of this thesis is to analyse communication strategy of the best hairstylists on the territory of the Europian Union and Czech Republlic, catch actual communication trends and consequently and to apply them to the example of chosen hairdresser's and recommend some useful way how to communicate. One part of this thesis is a methodology of marketing and communication, that an practical analysis based on.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:76367 |
| Date | January 2009 |
| Creators | Vincencová, Hana |
| Contributors | Mikeš, Jiří, Postler, Milan |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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