The aim of this thesis is to create a business plan for establishing a new trade deal with sewn handmade production and its sales through the Internet. Thesis includes theoretical basis related to these issues and conditions for the establishment and operation of business. The business plan focuses on market analysis, product description and production, marketing and financial plan.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223459 |
| Date | January 2012 |
| Creators | Nevečeřalová, Lucie |
| Contributors | Zoubková, Eliška, Vaškovičová, Jana |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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