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The effectiveness of imagery in the modification of attitudes and the role played by counterconditioning in such modification

The effectiveness of imagery utilizing counterconditioning in the modification of attitudes toward elderly persons was explored. Ss were 162 introductory psychology students. Ss were divided into five groups with one group serving as a no-treatment control. The remaining four groups were instructed to imagine one of four types of scenes: I) reinforcing imagery scene with subjects instructed to picture themselves as the old man, 2) reinforcing imagery scene only, 3) neutral imagery scene with subjects instructed to picture themselves as the old man, 4) neutral imagery scene only.The criterion measure was post-test scores on an attitude questionnaire. An analysis of covariance treatment effects when the effects of the pre-test were held constant. No significant correlations were found between number of times Ss reported practicing the scenes and difference scores from pre-test to post-test. No support was given to the counterconditioning hypothesis of attitude change.

Identiferoai:union.ndltd.org:BSU/oai:cardinalscholar.bsu.edu:handle/180656
Date January 1973
CreatorsDilts, Mary L.
ContributorsDekcers, Lambert H.
Source SetsBall State University
Detected LanguageEnglish
Formatii, 32 leaves ; 28 cm.
SourceVirtual Press

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