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Dezinformace v ekonomickém světě / Misinformation in economic world

In the presented thesis I study new media and their possible misuse in misinformation. In the first part I describe basics of misinformation theory, categorization and present real example of misinformation by using traditional and new media and warn against risks related to its anonymous using. A characteristic of concrete new media is complemented with specific user behavior patterns. On last part I suggest concrete prospective ways of creating misinformation campaign with minimal cost and risk.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:74482
Date January 2010
CreatorsProcháček, Jan
ContributorsToman, Prokop, Sigmund, Tomáš
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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