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Opinion leaders and seekers in online brand communities centered on Korean digital camera brand communities /

Thesis (M.A.)--Florida State University, 2005. / Advisor: Dr. Felipe Korzenny, Florida State University, College of Communication, Dept of Integrated Marketing Communication. Title and description from dissertation home page (viewed Sept. 19, 2005). Document formatted into pages; contains v, 55 pages. Includes bibliographical references.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/61668708
Date January 2005
CreatorsSohn, Youngju. Korzenny, Felipe.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
TypeElectronic dissertation.

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