The aim of this thesis is to formulate strategic analysis of Mediconet, private health care provider. The place of business is in the capital city of Prague and the second largest town, Brno. According to determinate sector -- healthcare, the company operates in a dynamic environment. This sector is furthermore under a strong pressure of competition. Among the strengths we can find a long tradition, good name of the company and large offer of provided services. On the other hand weakness of the company is based on shortage of medical staff and underestimated management activities. According to these facts the recommendation list will be created at the end of this work.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:17641 |
| Date | January 2010 |
| Creators | Kandilaki, Daniela |
| Contributors | Lešetický, Ondřej, Střítecký, Rudolf |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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