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Rozvoj obchodních aktivit podniku cestovní kancelář Cílka, s.r.o. / Business Development of Travel Agency Cílka, Ltd.

The Master's thesis characterizes, analyzes and assesses the current situation of the travel agency Cílka, Ltd. The thesis nalysis current position of the company, it deals with inside and outside environment that influences business activities. By the inside and outside analysis of environment there are formulated Opportunities and Threats and below Strengths and Weaknesses. On the basis of findings, the work includes complex solution strategy, development and improvement company position, which should had help establish firm and fix her position on market.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222152
Date January 2009
CreatorsProcházková, Ivana
ContributorsMűllerová, Monika, Koleňák, Jiří
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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