Ethnic consumer reaction to targeted marketing a theory of intercultural accommodation /

Description

Thesis (Ph.D.)--University of Nebraska--Lincoln, 1996. / Includes bibliographical references (leaves 130-138).

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1. http://images.lib.monash.edu.au/ts/theses/holland.pdf

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/225278479
Date	January 1996
Creators	Holland, Jonna.
Source Sets	OCLC
Language	English
Detected Language	English
Source	Full text available